Category: Email Marketing

MailChimp Vs. Constant Contact

MailChimp Vs. Constant Contact

Did You Know? Constant Contact has been banned from sending emails to military addresses. The fifth estate has spread its tentacles on the Internet. Be it the latest fashion trend or a scandal, there's a higher possibility that you have read about it on a blog rather than the mainstream media. Email marketing ...

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Advantages of Email Marketing

Advantages of Email Marketing

Internet opened a global communication medium like never before. No other technology had been able to connect the world together like the world wide web. Information can now be transmitted from one corner of the world to the other, at phenomenal speeds. It has aided and accelerated the process of globalization and ...

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Best Autoresponder

Best Autoresponder

Have you recently started an online business? If yes, then I am sure you are looking for some help to increase your business. One of the options, which you may want to consider is the use of an autoresponder software. It is an automated response system that sends out email messages to a particular mailing list, ...

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Best Practices in Email Marketing

Best Practices in Email Marketing

In email marketing, the Internet is used as a means of communication, and it is considered to be a source of direct email marketing. Different companies opt for different practices according to their needs. Mentioned below are a few practices which can be taken up by an organization. Avoid Spam Filters Most ...

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Email Marketing Tips

Email Marketing Tips

Let's understand first, what marketing is. It is an activity that aims at planning and developing a product by identifying and understanding the needs and demands of the consumer. Philip Kotler, one of the greatest marketing experts of the world, defines marketing in simple words as 'satisfying needs and wants ...

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Facts about Targeted Direct Email Marketing

Facts about Targeted Direct Email Marketing

A marketing strategy that uses emails to reach out to the customers directly, the targeted direct email marketing is an effective form of marketing. The prime reason behind the strategy proving effective, is the huge returns the investors gain on the investments made. Sending targeted emails is a way of segmenting ...

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Permission-based Email Marketing

Permission-based Email Marketing

Direct and affiliate marketing are important for building a good customer base. Affiliate marketing is not as easy as it seems. Compared to affiliate marketing, direct marketing using email is much simpler. However, the efficacy of email marketing depends entirely on the target audience. Unsolicited emails are ...

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Email Marketing Strategies

Email Marketing Strategies

As the number of email users increases to a whopping 1.3 billion, the sheer idea of this potential market boggles the mind of every businessman. Email advertising by far, is the cheapest mode of advertising, considering the costs involved in accessing the Internet. Working with effective strategies on the Internet ...

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Email Marketing

Email Marketing

As is quite apparent from the term, email marketing is about using email as a marketing tool to advertise or promote a brand, service, or product. In other words, it's a type of direct marketing, utilizing electronic mail as a way of conveying commercial messages to people. Although in its most comprehensive sense ...

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